What’s the Secret to Attracting & Getting More People to Subscribe to Your Blog?

1. Free content

This value exchange is one of the most popular list-building techniques on the Internet. All the entrepreneurial pros are using it for one reason: it works. When you provide valuable content in exchange for a subscriber’s name and email address, you’ll see the highest conversation rates of any tactic on the web.

2. Cross-promotion

One of the reasons many brands and entrepreneurs form partnerships and affiliate-marketing programs is for the value of connections that are outside your immediate sphere of influence. When you market someone else’s product to your list, they get the benefit of potentially getting sign-ups or sales from your list, and vice versa. This can be a valuable list-building technique, but only align yourself with people and programs that match your values and what you do.

Read: 10 Ways to Get More Followers for Your Blog

3. Press

When you or your business are featured in the press, you get free, organic marketing pushes to your business just through the halo of that exposure. That means more eyes on your site and a better opportunity to opt your new audience into your list. You can include a special offer for those readers, listeners or viewers as well with your coverage, which can help drive conversion — or simply ask the press outlet to include your contact information so you can build your list through outreach. It takes a bit more effort this way, but it’s still effective and I’d rather spend 15 seconds manually adding a new contact to my list than not have that contact at all.

4. Live events

When you speak at live events or give in-person workshops, ask for business cards and encourage sign-ups to your newsletter.

5. List purchase

This topic is a bit on the fringe of best practices, but the reality is that depending on what industry you’re in — there are some email lists available for purchase. Be very careful with this tactic. It can work, but it can also be very expensive and result in a low conversation rate as none of these people sought you out.

6. Strategic opt-in

If you have an online shopping cart, make sure that email opt-in to your list is the default-selected option at checkout. This is a strategic, simple way to get more people on your list, and while some may unsubscribe after their initial purchases, most won’t if you’re doing a good job with your emails.

7. Webinars

When you offer webinars, always require registration information, even if it’s free, for an email opt-in. You’ve done this yourself for probably every webinar or teleconference seminar you’ve ever attended. Build your list and ask for the participant to secure their spot by entering their email, then send them the call-in or website details.

8. Registration confirmation

If your website includes any kind of a membership or account-creation feature, even if it’s just to sign in to leave comments on blog posts, you should be capturing that email information and opting those individuals into your list. By utilizing this opportunity of account registration, you can email them a confirmation and now you’ve ensured they’re opted in and that you have a valid email address.

 (For Beauty, Book, Travel Bloggers & More!)
Article Credits Go Respectably to Entrepreneur Media, Inc.
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78 Comments
  1. morecloudeleven 3 years ago

    Thanks for the advice! Great post!xx

  2. jennicocoa 3 years ago

    Love this thank you!
    lifestylebycocoa.wordpress.com
    ?With love from Jenni

  3. DELIGHTESH 3 years ago

    Really helpful post! Thanks!

  4. fashionoutfit11 3 years ago

    Great advice!

  5. Corco 3 years ago

    I don’t agree with point 5 because that is not an organic reach and I love: 4 & 7 !

  6. FrankandBob 3 years ago

    Can you do a post regarding comedy content on blogs? I expect it would be hard, but I’d love to read some!

  7. hollie7treasure 3 years ago

    Be sure to check out my blogs please X

  8. Miss Exploraholic 3 years ago

    Amazing post, again 🙂

  9. mitzijonelle 3 years ago

    Thank you so much for this!

    ? http://www.mitzijonelle.wordpress.com/

  10. joninmariegargoles 3 years ago

    Excellent!

  11. DMWiltshire 3 years ago

    These are some fantastic ideas. I’ll have to put a few into practice and see how it goes. 🙂

  12. galecatalan 3 years ago

    Very helpful. Thank you!

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  14. thetinywriter 3 years ago

    Awesome!!

  15. techandtech 3 years ago

    Please read my lastest blog on : https://360southamerica.wordpress.com/

  16. CMJaynes 3 years ago

    Great stuff! I hadn’t reached the point of offering anything yet, but going to have to get this post in mind for the future!

  17. RosieMaella 3 years ago

    Thank you 🙂

  18. […] Read: What’s the Secret to Attracting and Getting More People to Subscribe to Your Blog? […]

  19. Angel Mpofu 3 years ago

    I love this babe. Visit my page , i like and follow back xox

  20. I like your article, very inspiring and thank you for your post

  21. makeupmaniac 3 years ago

    I love this post! I would love it if you checked out my blog too https://makeupmaniacweb.wordpress.com/

  22. sjoshi 3 years ago

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  23. Pinkpuff Clouds 3 years ago

    That was great! Please check out my blog! And if you like follow for a follow back:)

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  25. curious•pondering 3 years ago

    This is fantastic!

  26. Sarah 3 years ago

    Really good advice. Many thanks!

  27. Ms Skincare Junkie 3 years ago

    Yes, great article! Thanks for posting!

    msskincarejunkie.com

  28. sophisticatedhomes 3 years ago

    Once again, thanks for the tips.

  29. The Smiling Pilgrim 3 years ago

    That is a pretty awesome computer/desk setup.

    If anyone wants to be a dear and donate that kind of awesome system to me you can reach me at:

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    Lol 😉

  30. Dany Slone 3 years ago

    I’m thankful to have found this post, great tips! Here’s my blog http://www.whitepeaches.org 🙂

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  33. I Suck At Writing 3 years ago

    Reblogged this on I Suck at Writing.

  34. […] Read: What’s the Secret to Getting More People to Subscribe to Your Blog? […]

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  36. Anup Satpute 3 years ago

    Thank you for Sharing the tips….thank you

  37. gs32ca 3 years ago

    Thanks for sharing your experiences

  38. rodealmeida16 3 years ago

    thank for the great tips, like always.
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    would you let me reblog your post in my blog?

  39. fivethumbsupblog 3 years ago

    Thank you for the great tips!
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  40. Micah Sawyer 3 years ago

    Awesome advice!

  41. lozzyp2000 3 years ago

    Awesome advice. Thank you. Your is great btw:)Xx

  42. valerie-the-escapist 3 years ago

    Really informative post… Thanks for sharing.. Liked it ??
    http://pratibha23rana.wordpress.com

  43. thewhatiknow 2 years ago

    Thanks for the advice really great@

  44. Wealth With Rob 2 years ago

    Straight forward and sound advice. I am new to internet marketing/affiliate marketing and all the research I have done #1 is the best advice. One thing I would add is creating your own free content to provide. Give tactics that have personally worked for you and this can be re-purposed into a fb live video, youtube video, downloadable pdf. etc. Great post.

  45. eyutonsgallary 2 years ago

    That is a nice one, i like the post

  46. Alexandria D. 2 years ago

    In other words, be an active producer! ^_^
    Thanks for the tips!

  47. Robert Wozney 2 years ago

    Great article Thank you

  48. […] via What’s the Secret to Attracting & Getting More People to Subscribe to Your Blog? (2 min read) … […]

  49. lekris13 2 years ago

    Wonderful tips!

  50. […] Read: Attract & Get More People to Subscribe to Your Blog […]

  51. Madison Loveday 2 years ago

    Awesome advice!

  52. […] Read: What’s the Secret to Getting More People to Subscribe to Your Blog? […]

  53. a good post

  54. classyqueeny 2 years ago

    But all I want to do is wave a wand. 🙂 Great article per usual.

  55. haliskingdom 2 years ago

    Great post

  56. emmachuks 2 years ago

    THANKS for such a wonderful post

  57. Tjohnson 2 years ago

    Awesome tips! I’ve signed up to people’s blogs in order to receive valuable content myself…I think there’s an art to doing it and not having it feel spammy.

  58. Clarissa Balastigue 2 years ago

    Thank you! Can i follow you?

  59. Clarissa Balastigue 2 years ago

    Hope you guys follow me back, thank you

  60. […] via What’s the Secret to Attracting […]

  61. MNSL 2 years ago

    amazing tips
    http:/learningwithlamo.wordpress.com

  62. Angie Sim 2 years ago

    Great tips! 🙂

    angieyhsim.wordpress.com

  63. Doseoffashion 2 years ago

    Very much needed thank you for this post am new to blogging and was getting worried seek about how to get views and interact with others!Thank you Thank you!

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