3 Ways Your Business Isn’t Using Facebook

Written by Millionaire’s Digest Team Member: Helen Ames

Founder & Owner of: Finding Ever After

Millionaire’s Digest Team, Contributor, Business, Entrepreneur, Successful Living and Travel Writer

1. Facebook Apps

Do you give Facebook followers an easy way to join your newsletter?  Facebook has apps for Constant Contact, Mail Chimp, and others to allow your followers to sign up.  This makes it easier for you to capture a consumer group, or a list of individuals who may be interested in company news and updates.

Ever run promotions, sweepstakes, or contests through Facebook?  There’s an app that will do a lot of the work for you!  Check out Wishpond for lots of different options and includes a referral set up if your business allows for referral codes, or Heyo for a simple set up with easily customized templates.

If you don’t already have a company blog, create one.  Facebook’s Networked Blogs allow you to integrate your blog with visual appeal, it also allows you to keep up with other blogs you may find relevant or interesting.

2. Pages to Watch

At the bottom of your Insights Overview page, there is a section to add “pages to watch” this is a great way to keep an eye on competitive businesses or even make sure you are keeping up with professional peer companies.  Choose companies that are in your immediate area if you are a small or local business to see how you stack up.  If one company is doing exceptionally well, watch their page to see what they post, what sort of content gets their followers engaged.  This is a great tool to not only make sure you are keeping up or standing out against other businesses, but also to gain some insight into best practices if one or two businesses are really excelling at the whole Facebook thing.

3. Scheduled Posts

Did you know that if you use Facebook’s scheduling tool their algorithm increases the post’s reach?  That means if you schedule your posts in advance, more people will see your post and possibly engage and become customers.  If you keep a social media calendar (which you should) then you’ll have a pretty good idea of what will be posted each day.  You can go in at the beginning of the month after creating the calendar, and schedule all of the posts.  Specific copy and photos can be edited later and still get the same benefit from scheduling.  TIP: If you know a photo will be in the post make sure to add a placer photo in the scheduled post, you cannot edit and add a photo to a plain text post.

Article Credits: Helen Ames

Millionaire’s Digest Team, Contributor

Recommend0 recommendationsPublished in Featured
  1. […] via 3 Ways Your Business isn’t using Facebook (2 min read) — Millionaire’s Digest […]

  2. […] via 3 Ways Your Business isn’t using Facebook (2 min read) — Millionaire’s Digest […]

  3. Helen Ames
    Eugenia 1 year ago

    Well written and helpful post.

  4. Helen Ames
    adelegoodfellow 11 months ago

    Smashing, thanks for that 🙂

  5. Helen Ames
    Gbolabo Adetunji 10 months ago

    Thanks for sharing this. It has been of immense help.

  6. Helen Ames

    Didn’t know all that! Thanks for sharing! 😊

  7. Helen Ames
    lincolnlifesite 9 months ago

    Reblogged this on Lincoln Life Blog.

  8. […] via 3 Ways Your Business Isn’t Using Facebook (2 min read) — Millionaire’s Digest […]

  9. Helen Ames
    BusinessMgtblog 7 months ago

    Helpful post.

Leave a reply

Your email address will not be published.

©2018, Millionaire's Digest Company - A Media Publishing Platform, Magazine Product Line, and Social Networking Site.

Log in with your credentials


Forgot your details?

Create Account