Getting People to Actually Read Your Blog Posts Rather than Like It

1. Create Eye Catching Headlines

The first part of being readable is getting your reader’s attention, which starts with the headline. Interestingly, while eight out of 10 people will read your headline, only two out of 10 will read the rest. Your goal from the start is to get people to read that first paragraph, so if they stop at the headline, the rest of your effort is wasted.

Your headline is like your personal appearance — it is the first impression people use to judge what is inside. For this reason, your headline should have some, if not all, of the following elements.

  • Descriptive: Your reader should gain a general understanding about the topic of your content.
  • Curiosity: While you are describing your content to your reader, you never want to give away too much. Provide the reader with just enough information to make them click-through to the first paragraph.
  • Value: What reason do readers have for reading your content? In general, understand that value comes in two ways — making your reader happier or wealthier.
  • Uniqueness: Unusual headlines, like a lady in red in a sea of black suits, stands out. How can you frame your headline in a way that is unique and more interesting?
  • Urgency: Readers are more likely to read your content if it will no longer be relevant tomorrow.

Writing great headlines takes practice, but the effort is worth it! Well written headlines can increase your blog views by as much as 500 percent depending on how well you do!

Read: How to Get More Comments on Your Blog

2. Use that Persuasive Tone of Voice

Your style of writing has a big influence on your readability. Business blogs are typically very neutral, written in third person and dryer than a thesis paper. When writing professional correspondences, this voice might be appropriate, but if you want to deliver more entertaining, interesting and engaging content, consider getting a little creative and don’t be afraid of inserting yourself into the conversation.

Another important consideration is your audience’s intellectuality. If you want to appeal to a broader audience, remember that people like to read recreationally two grades below their actual reading level, and the average newspaper is written at the 11th grade level. In other words, avoid your inner F. Scott Fitzgerald (If you know who that is, Old Sport’s).

Finding your voice takes time and practice, and it helps greatly to find and follow regularly other writers you respect and enjoy reading.

3. Determine the Length of Your Post

First of all, there are two types: On one hand you have people who enjoy short, quick bursts of information delivered in bullet points and hyperlink, and on the other hand you have advocates who love longer content (usually between 1,500 to 3,000 words.)

Now the fix…? Find balance. Creating long and extensive content on a regular basis can be challenging, and many of your readers may not even want that. Create short pieces that will entertain and add value, but add to your mix longer and more thoughtful content.

4. Use Appealing Visuals

One of the most effective ways to make your content readable is by converting it to a visual format, such as an infographic, slide deck or even a video. Doing so requires that you break your content down to its absolute bare bones, which again, for readers makes it much easier to consume.

Read: 13 Amazing Places You Can Get Free Stock Photos!

Also, while adding pictures to your content may not necessarily make content more readable, high impact visuals will help you differentiate and make it more noticeable.

See, we told….

(For Beauty, Travel & Food Bloggers)
Article Credits Go Respectably to Entrepreneur Media, Inc.
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92 Comments
  1. Steve 3 years ago

    I’ve recently been tempted to remove the like button – what do you think of that?

  2. Steve 3 years ago

    Also, eye catching headlines are more eye catching when they having spelling mistakes 😉

  3. Spiritchi 3 years ago

    Such a helpful article! Thanks

  4. American Brit 3 years ago

    Thanks for sharing great post

  5. American Brit 3 years ago

    Sorry that’s what happens when I type and I’m half asleep! Was a long night. Anyways well done with an amazing blog and post 🙂

  6. […] via Getting People To Actually “Read” Your Blog Posts Rather Than “Like” It (For Beauty, Travel … […]

  7. mukul chand 3 years ago

    great post

  8. Mina Monae 3 years ago

    Great blog xx

    Check mine out http://www.minamonaeblog.wordpress.com

  9. vasmulakaluri 3 years ago

    This is helpful, thank you!

  10. hollieslife1 3 years ago

    Very helpful as I started this blog yesterday! Thanks for this tips I will use them in the future

  11. shybackpack 3 years ago

    Cool helpful post. I have a tendency to skim through the photos first and go back and read only if the pics are interesting, so pictures are definitely important.

  12. Barnaby Taylor 3 years ago

    This is really useful. Thanks for sharing.

  13. romamehta 3 years ago

    You caught my attention! haha
    but seriously, thank you for the helpful tips!
    xoxo
    romamehta.com

  14. Mrs.Dee 3 years ago

    You always have the most useful information, really unfiltered,straight to the point.Love it ,keep it coming….

  15. Vince & Vee 3 years ago

    Again with a great read! Thanks for all the advice. I will try to implement this on my next post!

  16. StyleBlog'N 3 years ago

    Thanks for the tips! Very useful!

  17. Diego 3 years ago

    Your blog makes a good read and it’s pretty helpful man. Also how are you posting about a hundred list a day?! Aha

  18. […] via Getting People To Actually “Read” Your Blog Posts Rather Than “Like” It (For Beauty, Travel … […]

  19. elblogman 3 years ago

    Thank you for these tips! I just made my first post where I actually took a little bit of time to organize the info and add images throughout. Can you check it out and let me knwo what you think? (5 Mistakes Great Cooks Never Make). I am still trying to find my voice through my writing (I’ve always been a terrible writer) but regardless, I’m enjoying the process.

  20. geojouk 3 years ago

    Fantastic post! im new to blogging and found this really informative thanks 🙂

  21. tefltravelling 3 years ago

    More great tips 🙂

  22. Icy Sedgwick 3 years ago

    Interesting post, but sometimes you can do all of these and still only ever get likes, but no comments!

  23. kirsteintherese 3 years ago

    I think this every struggle of a blog, especially when you are starting out (like me). People tend to like posts instead of reading it. I don’t know if they’re too trusting or just wants you to like their post back :))

  24. gracegrl 3 years ago

    Reblogged this on and commented:
    This is SUCH A great post about writing compelling blog content I just had to repost it!

  25. Tosom 3 years ago

    It’s actually annoying when the number of views doesn’t change but the number of likes keep on increasing on your post. Basically, nobody’s reading it!

  26. juwelishlamyahoocom 3 years ago

    WEL YOU Thanks for great post sharing

  27. yejisworld 3 years ago

    Quite informative one… thanks for these lovely tips !

  28. thebroketravellers 3 years ago

    Your posts are awesome! Such good content.

  29. […] via Getting People To Actually “Read” Your Blog Posts Rather Than “Like” It (For Beauty, Travel … […]

  30. ashleycablog 3 years ago

    This post is exactly what I needed! I’ve been trying to get more viewers since I’m just starting out but it has been difficult.

    https://ashleycablog.wordpress.com/

  31. IAmConfidence 3 years ago

    This is a fantastic blog!!

  32. bigbennytheory 3 years ago

    hmm insightful…

  33. thesmilingpilgrim 3 years ago

    Super good tips 🙂 and whoever is reading this and or commenting on this post it’s now your duty to read my entire blog, like every post, and follow me 😉

    **Hopefully that tone of voice got them ;)**

  34. Pinkpuff Clouds 3 years ago

    That was great! Please check out my blog! And if you like follow for a follow back:)

  35. […] via Getting People To Actually “Read” Your Blog Posts Rather Than “Like” It (For Beauty, Travel … […]

  36. Healthy Teen 3 years ago

    You have a great blog!

  37. misskaffie 3 years ago

    your title made me stop and read so it worked! Some interesting points too

  38. iceini 3 years ago

    Insightful. I needed this article so much. Thanks

  39. sophisticatedhomes 3 years ago

    Thanks for another great post. As still relatively new, I’m always learning

  40. Lindsey Nicole 3 years ago

    Great post. Thanks!

  41. oosorio456 3 years ago

    It’s very cool see a post with unique topics

  42. Lex 3 years ago

    i always create shorter pieces and great titles, thats what brings and kees my followers.

  43. amusingword 3 years ago

    I have a hard time reading a long blog post.. I get bored and walk away.

  44. Umbrel 3 years ago

    Good Post! I just started this new blog of mine and I just find myself wanting to get people thoughts and opinions almost every post but unfortunately I keep thinking that I have not quite created material that enoucages comments or maybe I am not too inviting for comments; I am not sure. I will try to keep in my thinking these tips though!

    Have a nice day!

  45. […] Read: Getting People to Actually “Read” Your Blog Post Rather than Like It […]

  46. […] Read: Getting Readers to Actually “Read” Your Blog Posts Rather Than “Like” It […]

  47. Amaan 3 years ago

    Good hacks.
    My posts are usually 500-600 words longer is that amount is good.
    Please have a look at my blog plodderr.wordpress.com

  48. The Moment Keepers 3 years ago

    thanks for the tips!

  49. mitchteemley 3 years ago

    Yes! I’ve applied these tips since my first bumpy blog launch and seen wonderful growth in my following (mentioned in my post today): https://mitchteemley.com/2016/10/01/new-blogger-blues-2/

  50. elenatravelblog 3 years ago

    thank you very much for these great tips <3

  51. Simply-Me 2 years ago

    Thank you for sharing

  52. Acha Harrison 2 years ago

    Powerful post….ready to implement this on my blog…..watch me out.

    http://www.thinkingacha.wordpress.com

  53. Ihe Nwankwo 2 years ago

    Awesome post!! I have been trying to think of new ways to get my audience to engage with me. I am going to try some of these tips out! 🙂

  54. littlelinksjewelry 2 years ago

    Very helpful, thank you!

  55. […] via Getting People To Actually “Read” Your Blog Posts Rather Than “Like” It (3 min read) — The… […]

  56. kritika029 2 years ago

    Very helpful tips Thank you for sharing!

  57. Birgit 2 years ago

    Your insights are appreciated

  58. amt07 2 years ago

    Thank you for this wonderful advice!

  59. Nícia 2 years ago

    this is a great post, with good tips. but you have some misspellings on point 1: “cataching” instead of “catching” and on point 2: “perssuasive” instead of “persuasive”. 😉

  60. Evangelina07 2 years ago

    That’s what I am trying to do. I am writing a travel photography blog. I like my photos to compliment my text while the text is framing them.

  61. Broken Crayons 2 years ago

    What a great post to read!
    Check out my blog 🙂

  62. Eric Bruin 2 years ago

    I actually read it. Good post.

  63. […] Read: Getting People to Actually “Read” Your Blog Post Rather than Like It […]

  64. blissfullybrittany 2 years ago

    Thanks for the advise!

  65. Jerry Peri 2 years ago

    Reblogged this on Jerri Perri.

  66. Ich.bin.Dacian 2 years ago

    Great pointers! thanks

  67. Anita 2 years ago

    Again great ideas thankyou 🙂

  68. robertcharboneau 2 years ago

    Really great advice. Thanks!

  69. da AL 2 years ago

    totally agree!

  70. nivienbeauty 2 years ago

    Great post! I will definitely keep these in mind!

  71. Thoughts and Views 2 years ago

    Great post but to be honest. The post length is a personal choice. I’ve had success with long post as well as to the point post with feedback and likes. On the other hand people today are just placing a copy and paste with titles. It is great to be original and unique. Feel free to check out my blog. I am original. http://www.imcs4you.com

  72. caycommunications 2 years ago

    Starting out… much needed advice…thanks!

  73. C. Mitchell 2 years ago

    Thank you for the tips! I’m a brand new blogger and this information is very helpful!

  74. cbiagi16 2 years ago

    I like, no seriously I really liked this article. As a new blogger I am trying to find my niche, my audience and my voice but to be sure likes help build the audience.

  75. Benjamin Fastnedge 2 years ago

    Some useful tips here on how to entice the audience and actually get them engaged with your blog.

  76. Angie Sim 2 years ago

    Great tips! 🙂

  77. pinkneonlips 2 years ago

    You spelled catching wrong

    • Author
      Millionaire's Digest 2 years ago

      Thanks dude! Appreciate it. I’ll go make that fix now.

  78. Sam 2 years ago

    Having ADHD I find it very hard to remain engaged in anything I read. For me to read a whole blog post is an achievement and I must have enjoyed it!

  79. Celestial 2 years ago

    Thanks for the tips! It’s difficult getting people to read and not just like on my posts. I’m not here for likes, but for training with others about life. I’m really going to try to hone some of these tips.

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