Written by Millionaire’s Digest Team Member: Ashley Ford-McAllister
Founder & Owner of: Negative is Also a Charge
Millionaire’s Digest Team, Contributor, Business and Successful Living Writer
A kitten is cute – everyone loves kittens! They’re so playful and inquisitive, and literally into everything – and they can move so fast! Really, they’re like cats, but friendlier, more fun, and, well, just a whole lot cuter and easier to love.
But kittens are also vulnerable – particularly as they approach young adulthood, when they are more likely to be victims of road accidents, in part because of their indomitable spirit, and unfading belief in their own capabilities. Their utter fearlessness, even in the face of very real and immediate threats, is both what makes us fall for them – and what gets them killed.
Cats are companionable on their terms – unlike kittens, they don’t really need people, although their lives are undoubtedly better with someone around to provide good quality kitty kibble, and arrange veterinary care for illnesses and injuries. A kitten wants to be around people all the time, a cat is content to check in every so often, and occasionally curl up for some quality, one-on-one time.
Cats rarely play once they’re adults – because a kitten’s playfulness is all about learning to be a ruthless, successful, silent hunter, an apex predator, a force to be feared. Thus, in adulthood, the kitten’s gawky, loveable playfulness has become the cat’s enviable poise and self-assurance
Kitten companies – the playful, multi-streamed, helterskelter blur of bright lights, bright colours, and bright ideas – attract people, and investors. They win public approval, and people want to “look after them” – to help them out, keep them going, and make sure they’re okay.
But they don’t last – they’re not intended to last.
All being well, they will mature into sleek, efficient hunters, the cats of the world, never forgetting that a blazing fire and a full bowl is a nice luxury, but not an essential – the world outside is harsh, but they have the skills to survive it, skills honed in play, with that play being put to one side once its purpose had been served.
But, like feline kittens, kitten companies can fall victim to over-confidence and unbridled fearlessness – they can believe so deeply in the image they have of themselves as a mature, successful force to be reckoned with that they are imprudent, careless even around quite obvious threats.
Cat companies are the ones whose youthful excesses were curtailed – their abilities didn’t dim, they didn’t die out – they matured into a company that can operate confidently in the background, but that isn’t afraid to let you know its there if it needs to – a company you’ll be drawn to not for its antics, but for itself.
You want your company to be a cat – eternal, enduring, calm, composed, and attracting people because of who and what you are, not just what tricks you can turn.
You want to be here for the long run, enjoying those log fire luxuries.
Article Credits: Ashley Ford-McAllister
Millionaire’s Digest Team, Contributor